Give to Gustavus Day Exceeds Goal, Raising $45,684 for the Gustavus Annual Fund

Posted on November 15th, 2012 by

Donations on Give to Gustavus Day came from not only alumni and friends of the College, but also current students who had a chance to give in the Jackson Campus Center (Photo by Tim Kennedy).

The College is proud to announce that thanks to the generosity and dedication of many alumni, parents, friends, and students, Give to Gustavus Day raised a total of $45,684 for the Gustavus Annual Fund. The online giving campaign was held Wednesday, Nov. 14, in celebration of National Philanthropy Week with a goal of raising $24,000 in 24 hours. A $10,000 matching gift provided everyone an additional incentive to give.

“Thank you to everyone who gave boldly yesterday in support of the Gustavus Annual Fund,” said Thomas Young, Vice President for Institutional Advancement. “This helps the College move closer to reaching its goal of $4.7 million for the annual fund and also adds to our total commitments for Campaign Gustavus.”

The Gustavus Annual Fund helps bridge the gap between what students and their families can afford to pay and what it costs to attend the College. It supports all current operational needs of the institution. Yesterday more than 200 donors gave to support the following areas: greatest need (48%), scholarship (29%), athletics (10%), music (7%), and faculty resources (6%).

Give to Gustavus Day was inspired by Minnesota’s Give to the Max day as a way for the Gustavus Community to come together online in support of the College.

“This event has allowed us to be more inclusive of Gusties around the globe, increase alumni participation, and avoid credit card fees so that 100 percent of every gift goes to fund current needs,” said Young. “We are so pleased by the tremendous response to support our students and programming.”


Media Contact: Director of Media Relations and Internal Communication JJ Akin


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